Experience
Feb 2022 - Mar 2023
Scotiabank - Scotia DigitalLead Product Designer
Leading experience design of a Scotiabank new wealth management and trading web and native mobile platforms. My responsibility include discovery, conceptualization, designing and testing solutions as well as providing support to team and maintaining relationship with senior leadership and shareholders.
Jun 2021 - Feb 2022
RBC - Royal Bank of CanadaDigital Product Designer - Expert
As a part of the business banking team, I was responsible for the design of a RBC new business platform. My responsibilities included discovery, research, design workshops with stakeholders and design delivery.
Apr 2019 - May 2021
Scotiabank - Digital FactorySenior UX Designer
Working alongside business partners and technical leadership I was responsible for promoting and executing the design thinking as well as advocating for user-centric and data-driven design in retail banking space. During my time in retail banking I have successfully delivered modernized and personalized authenticated storefront - a key piece of Scotiabank experience that drives loyalty and customer lifetime value.
Nov 2018 - Apr 2019
Willis Towers WatsonUX/UI Design Lead
Working in an agile environment in partnership with business stakeholders and dev team to redesign the reinsurance marketplace platform. Responsible for gathering requirements and producing user journeys, flow charts, wireframes, prototypes, UI designs, UI libraries as well as to code front-end (HTML, CSS and JS). Mentoring and providing support for team members.
Oct 2016 - Oct 2018
Onlia InsuranceDigital Design Lead / Scrum Master
Reporting to CMO and COO on the mission to build the brand and digital assets for a startup insurance company.
- Owned a design for a launch of a company website, brand, and mission.
- Owned a design, planning, and co-delivery of a mobile app to promote a mission statement and cultivate the brand in the insurance marketplace.
- Co-owned a brand, go-to-market plan, and feature mapping.
On the daily basis:
- Establishing design practices by leading user research, discovery, and design thinking efforts.
- Leading the experience, interface design, and brand application/development.
- Working with the overseas development team to ensure the delivery as defined in requirements.
- Leading agile scrum and design sprints.
- Mentoring and providing support for team members.
May 2015 - Oct 2016
CI InvestmentsSenior UX/UI Designer
Contributed to a digital transformation end establishing the first agile delivery team in the company. The objective of the first project was to redesign and establish the digital presence of the CI’s biggest wealth management dealership network - Assante Wealth Management.
Apr 2010 - Apr 2015
Veruda Design StudioDesign Lead and Founder
Managing studio clients, gathering project teams, designing concepts, working with creatives, developers, copywriters, editors, and other team members. Administering deadlines and budgets.
Sep 2008 - Apr 2010
Global Project AgencyProduct designer
Responsible for the design and communications of 3 major brand projects. Designing print and web materials and creating and executing campaigns.
Education
2006 - 2011
Megatrend University, Belgrade, SerbiaFaculty of Business Studies
Bachelor of Applied Science (B.A.Sc.), Faculty of Business Studies
2003 - 2006
Megatrend Business School, Belgrade, SerbiaGraduate School of Business
Bachelor of Business Administration (BBA), Bank, Corporate, Finance and Securities studies